Nairobi's rising dance wellness and lifestyle movement — blending dance, music, community, and culture into live experiences that connect people and shift how a city moves.
My name is Aggrey Omambia. I am the founder of GConnect and the creator of Dance Connect — a dance wellness and lifestyle movement born in Nairobi in 2025, built on one belief: that dance is not performance. It is medicine. It is community. It is the most human thing we can do together in a room.
What started as an intimate meetup — a circle of people willing to show up, move, and be present — has, in just over a year, become one of Nairobi's most energetic rising wellness communities. From sessions of ten to events of 300+. From neighbourhood spaces to the finish line of the Standard Chartered Nairobi Marathon. From partnership with Smartgyms to the Nairobi City Marathon and a collaboration with Decathlon at the annual Nchi Charity. We have not grown by being louder. We have grown by being real.
Dance Connect is not a fitness class. It is not a dance school. It is a movement in the fullest sense of the word — a gathering of people who believe wellness should feel like joy, not punishment. That community is not built in boardrooms but on dancefloors, at start lines, and in the shared energy of a session that leaves you better than you arrived.
This portfolio exists for anyone who wants to understand what we stand for — and what becomes possible when you build something with genuine intention in this city. If you are a brand, an institution, or a space that wants to come alive — Dance Connect is ready to be the engine in the room.
Dance Connect does not operate alone. We are part of a coalition of Kenya's most credible wellness movement brands — united under a shared mission to make Nairobi and East Africa move. Meet our partners.
Founded by Rhotimmi Odunlami — award-winning fitness coach, content creator and one of Kenya's most recognised wellness voices — FitBeat is Africa's premier movement and run culture brand. In 2025, FitBeat was named Best Movement-Driven Wellness Brand in Africa at the Health, Beauty & Wellness Awards, cementing its place as a continental force.
Our partnership with FitBeat was born at Dance Connect 2.0 in 2025 — a deliberate, strategic decision to bring in a brand that could add structure, systems, and continental credibility to what Dance Connect was building. FitBeat did not just show up as a collaborator; they helped shape how we operate at scale. From stage management to run culture integration, their expertise elevated every dimension of our events.
FitBeat's weekly Saturday run club, their Africa's first-ever Active Concert in 2024, and their 37K+ engaged digital community mean that when Dance Connect and FitBeat are in the room together, we are not two brands — we are a movement with genuine depth. We now co-activate at the Standard Chartered Nairobi Marathon and continue to build shared programming as part of the FitBeat community initiative.
Katabox Groove is a rhythm-driven fitness movement fusing the discipline of martial arts-inspired movement with the irresistible energy of music — aerobics, stepping, kicks, and boxing combinations choreographed to a live DJ. It is fitness as theatre. Every session is a spectacle.
Katabox Groove joined the Dance Connect collective in February 2026 — the newest and most dynamic addition to our movement family. Their entry into the collective was intentional: we identified Katabox Groove as a brand with a powerful niche and a community that was ready to grow. Through the FitBeat community initiative, Dance Connect is actively empowering Katabox Groove to expand their reach, deepen their community presence, and build the kind of brand infrastructure that turns a great format into a lasting movement.
This is what the FitBeat community initiative is about — not just activating together, but building each other up. Dance Connect and FitBeat bring scale, networks, and event credibility. Katabox Groove brings a unique combat-fitness energy that no other format in Kenya can replicate. Together, we ignite communities that have never been reached by wellness before.
GConnect Wellness Limited is the registered, trademarked company behind this movement. Dance Connect is the flagship brand trading as GConnect. FitBeat partners with Dance Connect for events, bringing run culture, event structure, and continental credibility. Dance Connect in turn powers Katabox Groove — empowering them to expand their niche, reach new communities, and build a brand that lasts.
Three movements. Three distinct energies. One company with a single shared mission — to ignite and empower different communities through the FitBeat community initiative across Kenya and East Africa. We do not just show up. We activate, we build, and we leave communities permanently changed.